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  • PC market grows 2.6% in Jan-March quarter, aided by govt orders: IDC

    Laptop and desktop sales in India have grown by 2.6% in Q1 2024, driven by large government procurements and improved consumer sales, according to a report by International Data Corporation. The PC market recorded 3.07 million shipments in January-March, up from 2.99 million in the previous year. The growth was mainly due to 56.9% growth in the government segment, while enterprise orders continued to decline.

    pc market grows 2 6 in jan march quarter aided by govt orders idc
  • As part of 100-day plan, Govt to launch app to target deceptive methods used by cos to trick consumers

    Within the upcoming two months, the government is set to unveil a mobile application aimed at notifying consumers about deceptive techniques, commonly referred to as dark patterns, employed by online platforms. This initiative, disclosed by a senior official from the department of consumer affairs, forms a crucial component of the department's agenda within the initial 100 days following the formation of the forthcoming government.

    as part of 100 day plan govt to launch app to target deceptive methods used by cos to trick consumers
  • Two-wheeler makers ride high on record sales of branded spare parts

    Royal Enfield, Bajaj Auto, and Hero MotoCorp saw record revenue in FY24 from branded parts and accessories sales, driven by a preference for branded spares. Revenue growth was boosted by premium models like Xpulse and Splendor motorcycles. Hero MotoCorp plans to expand its Global Parts Centre to capitalize on the growing market.

    two wheeler makers ride high on record sales of branded spare parts
  • LG looks to enhance leadership in TV segment with products tailored for India

    LG Electronics India aims to sustain its leadership in the home entertainment segment by continually introducing tailored products for the Indian market. Launching 55 AI-enabled TV models, LG expects 25-30% growth this year. With India as its priority market, LG plans to enhance its product lineup to meet evolving consumer demands.

    lg looks to enhance leadership in tv segment with products tailored for india
  • Streaming app ads linked to increased junk food consumption by teenagers

    Young users of live-streaming gaming platforms appear to be eating more unhealthy snacks after being "bombarded" with promotional content while logged on. Calling the results "concerning," the researchers said there needs to be "stronger regulations on digital marketing of unhealthy foods to young people on these platforms," which also include Kick, Facebook Gaming Live and YouTube Gaming.

    streaming app ads linked to increased junk food consumption by teenagers
  • TCL India appoints Rohit Sharma as brand ambassador

    TCL India appointed Rohit Sharma as Brand Ambassador to enhance brand visibility for TVs and Washing Machines in India. The partnership emphasises innovation in products, excellence and Rohit Sharma's leadership qualities and aggressive playing style, aiming to increase audience interest and purchase likelihood.

    tcl india appoints rohit sharma as brand ambassador
  • Neeraj Chopra joins Omega as official timekeeper

    Neeraj Chopra, Omega and Paris 2024 Olympic Games are set to make headlines as the star athlete partners with the iconic timekeeper for the upcoming games. His remarkable achievements, including the historic Olympic gold medal win in Men's javelin throw, add to the anticipation. Omega has served as the Official Timekeeper at nearly every Olympic Games.

    neeraj chopra joins omega as official timekeeper
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