AB InBev in legal brawl with Constellation over Modelo beer
Grupo Modelo filed a suit in the U.S. district court of the southern district of New York on Tuesday, according to a court document...
Grupo Modelo filed a suit in the U.S. district court of the southern district of New York on Tuesday, according to a court document...
The case is the latest in an increasingly competitive and litigious U.S. brewing market...
Longtime advertisers Anheuser-Busch InBev's Budweiser and Coca-Cola are sitting out the match-up between Kansas City and Tampa Bay to fund COVID-19 vaccine efforts or save money...
How social media teams deal with disgruntled customers...
Heineken-controlled UB and AB In-Bev are launching India-made wheat beers to take on startups like Bira 91, Simba and White Rhino. AB InBev has set up an Indian unit, 7 Rivers Brewing Co., to introduce two wheat beer variants – Machaa and Veere in November.
The brand will also collaborate with the channel to curate fan parks and host live match screenings to further connect with more football fans across the country
The new variant is brewed using the iconic Budweiser recipe, with barley malt, choice hops, yeast, pure filtered water, and the distinctive beechwood aging process
Beer is popular with youngsters, more of whom organise festivities now
Non-alcoholic beer market globally is projected to surpass $25 billion by 2024, as per Global Market Insights Inc
Experts feel the ad might be able to create a buzz in the market, but is unlikely to impact rivals’ sales
Popular music streaming service-Spotify launched today in India on mobile, tablet and desktop, offering brands a new platform to connect with consumers in an exciting, targeted and impactful way